Yarn Expo launches Shenzhen edition

Yarn Expo, a sourcing platform of natural and blended yarns, has announced that in addition to its biannual Shanghai fairs, it will launch a new Shenzhen edition in 2020. Yarn Expo will be joining Intertextile Shenzhen Apparel Fabrics from July 15-17, 2020. The fairs will be held in a new venue, the Shenzhen World Exhibition and Convention Centre.

With CHIC (China International Fashion Fair) and PH Value also taking place concurrently, Yarn Expo Shenzhen will represent the first stop for the entire apparel supply chain. Nearly 150 exhibitors are expected to join the fair.

“Yarn Expo’s spring and autumn editions in Shanghai have experienced year-on-year growth, and are now recognised globally as top destinations for sourcing from the best of the yarn and fibre industry,” Wendy Wen, senior general manager of Messe Frankfurt (HK) Ltd, said in a press release. “Notably, our exhibitors have noticed enquiries not just from spinners and weavers, but also garment manufacturers and fashion brands who desire specific materials and qualities. The launch of Yarn Expo Shenzhen will aim to capture the potential of the strong apparel market in South China and Southeast Asia.”

“We are also pleased that the China Knitting Industrial Association will cooperate with us as one of the co-organisers of the Shenzhen fair. Their involvement will increase our ability to develop this product sector of the fair in coming editions,” Wen said.

Yarn Expo gathers leading exhibitors who showcase a wide range of products, from high-quality natural items to innovative synthetics. Past editions have seen high visitor interest for exhibitors offering unique products, such as sustainable, functional or fancy yarns, which add value to end-products.

The Shenzhen World Exhibition and Convention Centre is the world’s largest exhibition venue, and is located near the Shenzhen Bao’an international airport. The area is also well connected via high speed trains and the world’s third largest ferry port, ensuring convenience for local manufacturers as well as international buying offices from Hong Kong.

The venue is close to Dalang Fashion Town in Shenzhen, an ongoing development subsidised by the government that aims to use the momentum of the Greater Bay Area to build an international fashion centre.

Representing China’s efforts to redefine its place in the fashion industry, Dalang Fashion Town promotes exciting domestic designers as well as sustainable technology, meaning that eco-friendly yarns and fancy yarns are expected to stand out and generate interest at Yarn Expo Shenzhen.